31 Aug 2014

Photo of the week

How effective are mass media for highlighting your work? The graph at left shows visit rates for the Department of Gastroenterology's new prebiotic diet web pages. People are interested in food and in themselves, so research on food and how it can contribute to good health has an intuitive appeal.

However, any promotion of your work, regardless of subject matter, whether to the public or to its relevant specialist interest group will result in a viewing spike. See 'Social media for scientists' presentation.

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